Blog Archives

The Biggest Mobile Trends and Stories of 2013

In August 2012, Google published its famous Multiscreen Study, which stated that for the average user, cycling between smartphone, tablet, and desktop throughout the day is the norm. In hindsight this seems obvious, but at the end of 2012 it

Posted in Search Engines Tagged with: ,

Google’s Matt Cutts: A Little Duplicate Content Won’t Hurt Your Rankings

Duplicate content is always a concern for webmasters. Whether it’s a website stealing content from another site, or perhaps a website that hasn’t taken an active role in ensuring they get great unique quality content on their site, being duplicated

Posted in Search Engines Tagged with: ,

Matt Cutts: Google Penalties Get More Severe for Repeat Offenders

For website owners who have been penalized by Google for violating the webmaster guidelines, it can take months to rectify issues, get back into the index, and regain rankings. However, that isn’t always the case.   ——————————————————————————————— To read the

Posted in Search Engines Tagged with: ,

Facebook Admits: Expect Organic Reach for Pages to Continue Declining

 Companies using Facebook pages have found it increasingly difficult to reach their audience through unpaid, organic promotion. Even those with thousands of fans see only a tiny fraction of their posts actually being viewed in newsfeeds. Many have suspected for

Posted in Search Engines Tagged with: ,

Google Trends Updates Accommodate Misspellings and Different Meanings

Google Trends is a great place for webmasters to spot trends and get some concrete marketing data. However, the data doesn’t take into account such things as misspellings or alternative meanings. Google has announced changes to the way they are

Posted in Search Engines Tagged with: ,

Matt Cutts on Linking Guidelines: How Many Links on a Page?

From “There has been a rule of thumb for many years that you shouldn’t have more than 100 links per page. While the webmaster guidelines have changed to state that link should be keeping to a “reasonable number,” many

Posted in Internet Marketing, Search Engines Tagged with: ,

11 Must-Measure KPIs for Content Marketing Success

The search community has always been infatuated with content in one format or another, and the saying “Content is King” isn’t exactly new. However, the reality with content marketing that most people are starting to awaken to, is that content

Posted in Search Engines Tagged with: ,

Machine Learning Basics for Better Content & SEO Results

We’ve all heard the terms “machine learning” and “learning algorithms”, but how much do you really understand about them? Do you understand what they’re capable of learning and how they go about it? If not, it’ll be helpful to any

Posted in Search Engines Tagged with: ,

A Guide to Google AdWords Bid Adjustments & 10 Top Strategies

In “Google AdWords Bidding Strategies: The Complete Guide” we covered many bidding strategies in a Google AdWords account that can be applied at the campaign settings and even flexible bidding strategies that work down to the ad group and keyword

Posted in Search Engines Tagged with: ,

Google Glass Not Welcome in Seattle Diner

A Seattle diner has banned its customers from wearing Google Glass, as one visitor found out the hard way….    ——————————————————————————————— To read the full article: Article source:

Posted in Search Engines Tagged with: ,