SEO and Digital Trends in 2017

The main purpose of this post is to offer ideas and open a constructive discussion around the future of SEO and digital marketing over the next 12 months.

2016 is, finally, close to its end.

It was an intense year, especially when it came to SEO and Google in particular. Because I’m deeply convinced that we cannot attempt any preview of the future without considering what happened in the past, I invite you to look back at the events that have marked the evolution of Google in the past 10 months.

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What You Need to Know About Accelerated Mobile Pages (AMPs)

You may have heard the term “AMPs” thrown around lately. What exactly are Accelerated Mobile Pages, what do they mean for search, and how can you prepare for it all? In this week’s British Whiteboard Friday, Will Critchlow and Tom Anthony of Distilled lay out all the important details.

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9 Simple Tips For Making An About Us Page That Works For Your Brand

For too many online companies the About Us page is the elephant in the room, and often the most awkward thing to write. It’s a shame because analytics often shows the page as one of the most frequented on any website. Imagine a ceremonial elephant adorned in his embellished head plate, raising you

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Anti Slip Anti Skid Coatings by National Sealing Co

NationalSealing 11 Anti Slip Anti Skid Coatings by National Sealing CoThe durability, longevity and proven results of National Sealing’s anti slip process has our crews traveling across the US and as far as Barbados to install this anti skid application. Local governments have recommended this system to pass inspections. Our anti slip process is like no other. Most so called “anti slip surface treatments” claim to create small suction cups on the surface, other merely alter the surface by microscopically etching with very minimal effects. The surface is Still Smooth! National Sealing’s process actually creates another, rough surface on top of the original. By applying our coating process to ceramic tiles, pool decks, stone, spa flooring (marble), terrazzo, we can offer a superior anti skid surface where others have failed.

  • National Sealing Co’s unique anti slip coating process creates a chemically changed surface.
  • Our process forms a chemical bond in addition to the mechanical bond.
  • The chemical process steals an electron from the substrate to become one with the original surface.
  • Any product that just creates a mechanical bond must be re-applied as that bond is broken by wear as well as Ultra Violet conditions.
  • This coating process is highly resistant to chemicals, and abrasion, which actually extends the life of the original surface and protects the surface from premature wear.

tile close up side angle Anti Slip Anti Skid Coatings by National Sealing Co

Anti Slip Anti Skid Coatings by National Sealing Co.

tile scale w text Anti Slip Anti Skid Coatings by National Sealing Co

Anti Slip Anti Skid Coatings for durability, longevity and proven results

We first apply a ‘tack’ layer with our coating, we then broadcast durable glass beads specifically manufactured for National Sealing for this application. We then ‘sandwich’ this non slip layer with a top coat of our  durable three part coating product. This results in a soft bumpy feel. Although slip tests on the coating alone surpass the national slip coefficient requirements, with the addition of our anti slip glass media, the resulting slip coefficient far exceeds the ability of current measuring devices.

Don’t make the mistake of sealing a surface, and adding over-the-counter anti slip particles or sand. In a very short period of time, the top of the embedded sand wears down leaving you with just the sealer, and a surface that is even more slippery. Our beads are manufactured to be as durable as the coating which holds the media.

National Sealing Co. offering Anti Slip Anti Skid Coatings
2269 S University Dr, Fort Lauderdale FL 3332
(954) 577-8837

Summer Qigong Classes & Explorations in TAO

2012 03 07 12.33.01 300x225 Summer Qigong Classes  Explorations in TAOThis summer we will be doing the most comprehensive study to date. Qigong Classes will combine Taoist longevity breathing with TAO Yoga. Breath awareness is fundamental to enhancing the ability to feel inside and increase efficiency and functionality of the body’s internal systems. In this class we will bring to awareness all the potential physical mechanics of breath until they are consistently engaged and integrated; as well as progressively lengthened.

Ancient Taoists observed that this quality of breath could be sustained while doing practices, chores or any activity. As this skill is practiced and developed throughout the day, it can lead to profound life altering shifts within one’s being. Wisdom from ancient Taoist culture tells us that being deeply quiet in the mist of disorder or chaos reveals the nature of healing for mind and body.

Five yoga postures will be introduced as the gateway to whole body breathing. Tao Yoga is a form of qigong. All qigong is “energy work”, for developing the power to heal.

How does TAO Yoga differ from Hatha Yoga?

Hatha yoga uses postures or asanas and breath control (pranayama), to energize subtle channels (nadis). Tao Yoga uses gentle movement and breath to move and balance chi. In Hatha Yoga you stretch to relax; whereas in TAO Yoga you relax to loosen, expand and relax the body. You find a comfortable point, which is around 70% of your physical extension or range of motion, then release and relax the body. When the body becomes deeply relaxed, the mind becomes quieter and spirit is engaged.

TAO Yoga can improve Hatha or any yoga practice because the internal training tunes the body through the different postures which transform the physical and emotional layers. The emphasis, which is on moderation and softening, allows the nerves to release the muscles so that the body gains the flexibility needed to get into the postures. The goal is to progressively incorporate all the principles of internal qigong (nei gong) with each posture.

I’ve found within my 45 years of exploring mind/body practices that the combination of Taoist longevity breathing and TAO Yoga is the least complicated way of achieving the “rhythm of stillness”. Developing the skill to feel discomfort, energy flows, or imbalances, increases your ability to affect your vibration or frequency. This knowledge is not gained through the intellect, but through a kinetic sense of who you are. Understand, this is an entirely different paradigm that overrides linear thinking and conditioning.

Explorations in TAO – 4 classes

Discussion, experience and exploration, from a Taoist perspective in this class, will encompass the vast expanse of scientific and spiritual knowledge that comes from the wisdom and sacred traditions of the TAO. Inherent in Taoist tradition and arts is the reality that everything exists on multiple levels of energy; everything is energetically connected and energy is in constant transformation.

Topics will include: understanding cyclic energy transformations, I Ching consulting and mapping, nutrition, diet food preparation, astrology, meditation, spiritual practices and other related material. Readings from Taoist literature and other spiritual classics will be a part of each class, as well as experiential lessons to enhance right brain intuition to create a balance of linear thinking and analog understanding.

Our purpose will be to inspire, increase individual awareness, develop creativity, and contribute positively to the collective whole of the group and planet. Everyone is encouraged to contribute, ask questions and share their own experience and wisdom with the group.

Summer Schedule

Classes this summer will be taught in four modules. Each module will consist of three weeks of movement and one week of Explorations in TAO, for a total of 12 movement classes and 4 Exploration classes. Each class will include review as well as new material. You’re welcome to attend any number of classes in any combination you choose; however, the more consistent your attendance and practice, the easier it will be to integrate your knowledge at a deeper level.

First Session
Sunday, May 11th. 10:30 am – 12:30 pm
Sunday, May 25th. 10:30 am – 12:30 pm
Sunday, June 1st. 10:30 am – 12:30 pm

TAO Explorations
Sunday, June 8th. 10:30 am – 12:30 pm

Class Fees:
Individuals – $25.00 per class
Couples – $40.00 per class

Sunday Classes will continue throughout August with one week off.
Date will be announced along with the rest of the schedule in May
.thumbnail 300x168 Summer Qigong Classes  Explorations in TAOThe White Crane Healing Arts Center
7071 W. Commercial Blvd. Suite 2C, Tamarac, FL 33319
Phone 954.721.7252

New initial stop for hacked site recovery

Tuesday, Mar 12, 2013 during 10:00 AM

Webmaster Level: All

We positively wish we never have to use a new Help for hacked sites informational series. It’s a dozen articles and over an hour of videos dedicated to assisting webmasters in a hapless eventuality that their site is compromised.

If we have

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Wood Flooring from Daniel Flooring, Ft Lauderdale, FL

South Florida's Quality Carpet & Tile Floor Coverings - by Daniel Flooring

Daniel Flooring offers Wood Flooring Services to the South Florida areas of Dade, Broward and Palm Beach Counties.

Installation of Wood Flooring brings and exciting and exotic look to your home or workplace. Bring a touch of the world into your home with rich variety of wood grains, hues and patterns to bring an elegant feel to any room.

When choosing Daniel Flooring for Wood Flooring Installation, you will find a multitude of possibilities with our in-stock selection of Bamboo Flooring, Oak Flooring, and More!

Choosing Wood Flooring adds a tasteful approach to the style of your home or workplace as well as value. Woods and Hardwood Flooring bring a confident clean feel to the space you choose. Your wood choice offers a rich variety of characteristics and can bring dramatic results, such as an exciting rustic look, or a sleek touch of contemporary design.

Wood Flooring is available in a variety of natural grains and finishes offered in a variety of complimentary shades, which include:

Asian Cherry
Brazilian Teak
Brazilian Cherry
Brazilian Walnut
Hard Maple
Red Oak
White Oak
Red Oak

Benefits of Wood Flooring

Wood Flooring means Luxury! Woods present elegant lines and dramatic atmosphere to your room or work space.

  • Wood Flooring only requires is a regular sweep or vacuuming to keep it looking beautiful!
  • Daniel Flooring offers an extensive selection of quality Wood Flooring from Modern to Rustic designs.
  • Elegant Design and Feel
  • Durable and Long-Lasting
  • Unique Variations from Bamboo to Brazilian Cherry
  • Versatile Designs to Match Your Styling Passions
  • Contains Underlay for Additional Comfort and Stability
  • Mildew and Moisture Inhibitor

Contact Daniel Flooring to be your personal Interior Flooring Contractor!

Daniel Flooring
73 SW 12th Ave, Unit 112, Davie, Florida 33004
Phone: 954-583-2233

Opening Hours
Mon – Fri: 8.30am – 5.30pm
Sat: 9.00am – 4.00pm

or by appointment – please give us a call

Facebook Is Tracking What You Do

Facebook Is Tracking What You Buy to Provide Marketers Better Ad Analytics
By Josh Wolford From WebProNEWS

Facebook’s already tenuous relationship with its users over privacy and the sharing of personal information has a new wrinkle, as it looks like Facebook has waded into the retail sales tracking business.

According to The Financial Times, Facebook has already measured the effectiveness of a few dozen ad campaigns with the help of a data mining company called Datalogix. Measuring the effectiveness of ad campaigns may seem innocuous at first, but it gets a little trickier when you learn that the measuring process involves matching Facebook user data on ad impressions with retail data mined from nearly every household in the United States.

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What Does The New StumbleUpon Mean For Your Referrals?

By: Chris Crum

This week, StumbleUpon launched a new iOS app with some big changes
to the homepage and how users stumble through content, among other
things (see our full review and interview with the company here).
While the changes have only come to the iOS app so far, some, if
not all ofthem will come to the other mobile versions and the
desktop version in time. We don’t know how long it will be, but
the company tells us that features will make their way to the
greater StumbleUpon experience. They just wanted to start with
iOS as the iPhone 5 and iOS 6 launches are generating a great
deal of consumer interest right now. One feature in particular
could have an impact on the traffic StumbleUpon sends to your

Do you consider StumbleUpon to be an important source of traffic?
Let us know in the comments.

This feature also happens to be, in my opinion, the best part
of the new StumbleUpon in terms of user experience. It’s called
“Slide”. StumbleUpon’s description of the feature is as follows:
“An innovative new feature that adds another dimension to the
Stumbling experience. Every time you Stumble, you’ll see a
small preview ‘slide’ of the full Stumble that loads in the
background. You can decide to immerse yourself in a Stumble
longer or swipe through multiple Slides to quickly browse
content recommended for you.”

It really does make using StumbleUpon more enjoyable. It speeds
up the whole experience, as you don’t have to wait for a page to
load before determining whether or not you want to read it or
look at it longer. At the same time, that’s where things might
get a little trickier for content providers hoping to get some
traffic from StumbleUpon.

It’s possible that this feature could decrease StumbleUpon
referrals for publishers, as Stumble-happy users quickly
browse through previews, sidestepping the actual pages.

“The page needs to fully load for it to count as a page view
(and the page starts to load the instant the Slide appears),”
StumbleUpon’s new VP, Product, Cody Simms, tells WebProNews.

The page does start to load with the preview, but it’s quite
easy to “slide” away from a page well before it’s fully loaded.
To me, this means publishers hoping to maintain or acquire traffic
from StumbleUpon will need to pay more attention to their titles
and imagery than ever before.

That’s exactly what the preview consists of ??? an image and a title
(and the category to which the page has been submitted). Titles and
images have always been key factors in StumbleUpon success. Not the
only key factors, and not necessarily factors in all cases, but let’s
put it this way: having a really catchy title and a really visual page
is usually not something that has hurt content on StumbleUpon in the
past. It’s just that now, these elements are pretty much the only way
to grab the user’s attention from the preview slide.

Still, the title’s the only part you’ll really have full control over,
when it comes to the preview (unless you submit the article to
StumbleUpon yourself ??? then I suppose you have control over the
category as well). As for the image, Simms tells us, “We use an
algorithm to determine the best image/thumbnail to display. If there
isn’t a quality image we generate a screenshot of the page. Content
providers have no control of this.”

It’s hard to say how StumbleUpon’s algorithm determines which picture
is the best, but some guesses would be actual image quality, relevance
to the title, and perhaps alt/title text. Again, these are just guesses,
as they are obvious elements that can be applied to images. In general,
it’s good to implement these elements into your content anyway. Still,
if your content has multiple pictures, it’s anybody’s guess which
StumbleUpon might choose to display.

So that leaves the title. Having a compelling title has always been
important in grabbing users’ attention regardless of the channel from
which the audience is consuming the content. It just happens to be
more important to the StumbleUpon channel now. In the past, you could
actually get a way without having an obvious title on your page, as
long as the page was interesting enough to catch the user’s eye. Now,
it’s one of the only things you have to catch the user’s eye before
they swipe on to something else.

Now, if all of that sounds like StumbleUpon is going to become less
useful to publishers as a traffic generator, I’m not going to go that
far. There’s still plenty of traffic-driving potential here.

On our previous article on the new StumbleUpon, a reader commented,
“Stumbleupon used to be a big traffic driver that has become less
relevant over time. This new page preview feature will make them
even less relevant to online publishers. I think stumbleupon is
forgetting that publishers are one of their core constituencies
as well. They can help promote StumbleUpon. Do I want StumbleUpon
buttons on my web pages? Not sure if I do anymore.”

My response to that was that I disagree that StumbleUpon is less
relevant, as plenty of sites are still getting a great deal of
traffic from it. While I do wonder what impact the preview feature
will have, I don’t think it will render StumbleUpon irrelevant. As
long as StumbleUpon can keep users around, sites generating good
content will benefit, and StumbleUpon has actually improved the user
experience in this case (granted, there are other elements missing
from the new app, such as the Explore Box, but the company assures
us that it will be back in a future update).

Simms makes a great point about StumbleUpon referrals as related to
the new preview feature.

“We believe that Slide helps ensure users have intent to view the
page they clicked on and could potentially result in higher
engagement,” he says.

StumbleUpon referrals have faced criticism in the past regarding
the quality of the page views, due to the semi-randomness of
StumbleUpon. For example, if you’re serving ads or selling something,
how many of these random viewers are actually going to convert?

This was already debatable. I say “semi-randomness” because content
is targeted based on users’ interests, sometimes more specifically
than others, depending on what exactly the user is stumbling through).
We had a discussion about the quality of StumbleUpon traffic with
social media consultant Brent Csutoras from Kairay Media a few weeks
ago. Here’s an excerpt from what he had to say:

“You have to remember that the way StumbleUpon’s system works,
when your content gets traction, it will get waves of traffic for
years to come,” says Csutoras. “For instance, if one of your articles
gets a 15,000 visitor spike, you will see that the trail off on that
traffic never really goes away. This is because as your content gets
popular in StumbleUpon, it queues up for the people who have subscribed
to the category applied to your content. Users are only shown the
content one time each, but some users may not be that active or their
queue is really full.”

“Fast forward a few months when there might be another 10,000 people
who have signed up for that category,” he adds. “As those inactive
users log in over time and vote up your content, it will again start
to gain traction again and potentially go popular showing to all those
active members who have signed up since the last time it was popular.
So you might see another 7,000 visitor spike months later.”

“This cycle has the potential to repeat for all your content forever,”
Csutoras says. “In addition, if enough people tag the content with
another category, it can cross over and become visible to a whole
different segment of people. This is the beauty of StumbleUpon and
why people who have been using it regularly love it.”

“Lastly, StumbleUpon has done a great job over the last year in
defining associated categories, allowing more people who might
likely appreciate your content see it, even if they are not
subscribed to the exact match category.”

As far as the Slide feature goes, you can still thumb up/down
content based on the preview, without having to wait for the actual
page to load. So, even if you don’t get a page view out of it, its
still possible that the user can give it a thumbs up (presumably
based on your title/imagery), and give it a chance to be shown to
more users, which could actually lead to more page views.

By the way, while the new StumbleUpon is only on iOS so far,
consider that Apple just broke its own record for iPhone pre-orders.

Do you think the Slide feature will have a negative or positive
effect on your StumbleUpon traffic? Share your thoughts here.


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About the Author:
Chris Crum has been a part of the WebProNews team and the iEntry
Network of B2B Publications since 2003.

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