Will Pokémon GO become a marketing platform for local businesses?

Nintendo’s Pokémon Go, a free augmented reality (AR) mobile game, is on fire.

According to Similar Web, the Android version of the app was installed on more than 5% of all Android devices in the US within two days, giving it an install base larger than Tinder, the popular dating app.

Read more: https://searchenginewatch.com/2016/07/12/will-pokemon-go-become-a-marketing-platform-for-local-businesses/