Are You Wasting 25% Of Your PPC Budget? New Study Says You Might Be

A typical small business advertiser spends $1,200 a year on PPC, but wastes 25 percent of that spend, on average. That’s according to a new analysis of 500 small and medium business Google AdWords accounts.

WordStream, who conducted the study, found a number of reasons for this missed opportunity

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To read the full article: http://searchenginewatch.com/article/2299460/Are-You-Wasting-25-Of-Your-PPC-Budget-New-Study-Says-You-Might-Be