4 Ways SEO Impacts B2B Content Marketing Initiatives

B2B marketers are spending more than 25 percent of their budgets in the development, delivery and promotion of content, according to a recent survey run by the CMO Council and NetLine. Their objectives are to drive business leads, influence customer markets and grow brand presence and authority. More importantly, 87

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To read the full article: http://searchenginewatch.com/article/2278072/4-Ways-SEO-Impacts-B2B-Content-Marketing-Initiatives