Why Google Analytics Tagging Matters

When Google Analytics doesn’t know where a traffic source comes from, it assumes the traffic is direct and lumps it in with your direct visits. This happens frequenly with social shares, as many of us make the mistake of not tagging our links accordingly.

In today’s Whiteboard Friday, Rachael Gerson sheds

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To read the full article: http://feedproxy.google.com/~r/seomoz/~3/TZbavHROZOs/why-google-analytics-tagging-matters-whiteboard-friday