When It Comes to Analytics, Are You Doing Enough?

We all know analytics are important. As marketers, we spend a great deal of time in the data. We all, hopefully, consider ourselves part analyst in many ways. At the foundation of a good marketing team, there is an accessible analytics platform that is set up to provide actionable insights.

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To read the full article: http://feedproxy.google.com/~r/seomoz/~3/snhlR7l7a2o/when-it-comes-to-analytics-are-you-doing-enough