Audience Targeting in Mobile: 4 Key Elements of Context

A person standing under a weather vane

Many people will tell you that understanding mobile context is key to delivering a relevant mobile ad experience. However, it’s not an exact science and very few have been able

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To read the full article: http://searchenginewatch.com/article/2244147/Audience-Targeting-in-Mobile-4-Key-Elements-of-Context