Cybercriminals increase Internet advertising click fraud
By Byron Acohido, USA TODAY
Click fraud is on the rise, as cybergangs step up the use of infected PCs to divert advertising dollars into their hands.
In the first three months of this year, 17% to 29% of clicks to online ads were fraudulent, according to separate estimates by Click Forensics and Anchor Intelligence, leading suppliers of click fraud detection technology. That’s up from 15% to 25% in fourth-quarter 2009.
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Before jumping into a new venture, do a feasibility study
By Rhonda Abrams, USA TODAY
You’ve got what you think is a great idea for a new business. You’ve told a couple of your buddies, and they slap you on the back and tell you it’s a winner. You’re ready to jump in. But does your business idea really have a good chance to work?
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Stay in Touch with E-mail Newsletters
I ran across a nice Article to share about E-mail Newsletters. Newsletters are a great way to stay in touch with all your clients sharing your thoughts, opinions and ideas to help them with their businesses. Some people use e-mail newsletters to promote new services or products as well as communicating the latest changes in a business or market segment.
From SBTV.com
Email newsletters have amazing potential. When done well, they keep you connected to the people who mean the most to your business or organization and help to build their confidence in your brand. In addition, great e-newsletters help drive repeat business, new sales, event attendance, donations, and more.
So what makes an excellent email newsletter? There are four essential ingredients
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