Apr 13
Website Marketing Tips #7 - Where to place keywords
Where do you Keywords phrases belong?
Placing keyword phrases on a web page requires a strategy to allow the search engines to get the message that your web page is devoted to that keyword.
The first appearance of a keyword phrase must be in the title, description, and meta tags. After that, the keyword phrase needs to be located in the first part of where the text begins and last paragraph of your web page.
You do not want to go over board with your keyword phrase, because that can actually work against you. Now I say this with reservation, because in the past I have seen web pages rank well with that keyword splashed all over the web page. However, I think the top search engines have addressed this in their updates for the ranking algorithms.
It would be helpful to hyperlink the keyword to an internal web page if possible.
-=Smitty=-
